Following its debut at the 2019 Geneva Motor Show, Volkswagen's ID. BUGGY made its first big public appearance at the ‘Chantilly Arts & Elegance, Richard Mille’, picking up the audience award at the Concours d'Elegance.
Together with an haute couture creation by the Belgian fashion designer Ann Demeulemeester, the modern interpretation of the Californian dune buggies of the 1960s and 1970s ventured onto the catwalk and clearly made a big impression with onlookers.
Volkswagen chief designer Klaus Bischoff, who took part in the parade, said: "It is a sensational achievement for our design team that international automotive enthusiasts chose the ID. BUGGY at such a top-class event. It shows that our vision of e-mobility has struck a chord."
The "Chantilly Arts & Elegance, Richard Mille" is one of the most important in the automotive industry in addition to the design competitions in the Italian Villa d'Este and in California's Pebble Beach. The renaissance castle in the small town 50 kilometres north of Paris is world-famous and gives the Concours d'Elegance a unique atmosphere.
The concept is also unique: world-famous fashion designers tailor haute couture dresses to match the vehicles. At the parade, a model walks next to the car on the catwalk.
"Chantilly is an industry highlight where the most exquisite automobiles meet an interested and savvy audience. I cannot imagine a better environment for the future design of our brand," said Volkswagen chief designer Klaus Bischoff.
Volkswagen says the ID. BUGGY was designed to show that e-mobility can be fun – with no fixed roof or doors and an indestructible and minimalist interior. It is based on the modular electric drive matrix (MEB) platform, illustrating the wide spectrum of emission-free mobility that can be achieved with it.