Nissan – official automotive sponsor of the UEFA Champions League – has installed Real Madrid’s Gareth Bale and Manchester City’s Sergio Agüero as its latest global ambassadors.
Nissan says its ‘Engineers of Excitement’ will help bring football fans closer to the UEFA Champions League action as they will play a 'pivotal role' over the course of the season in ‘exciting’ fans - starting with a lead role in an exclusive film created by Nissan.
Showcasing their skills, the film reveals the star players as they go head-to-head in a competitive rally. The Engineers of Excitement challenge each other to return the ball, and we see their renowned technique and skills up close as they play the ball back and forth.
On becoming Nissan's new global ambassador, Bale said: "I'm thrilled to be working with Nissan on their partnership with the UEFA Champions League. Having won the tournament twice with Real Madrid C.F., the competition is very special to me and I know it takes a tremendous amount of hard work to win. It is one of the most exciting competition in the world, and I'm looking forward to sharing that excitement with the fans."
Sergio Agüero added: "I'm very happy to be working with Nissan. The UEFA Champions League is such an exciting tournament which features some of the best teams, players and managers in the game. The week-in-week-out drama on and off the pitch makes it a great competition to be a part of as a player, and to watch as a fan."
Jean-Pierre Diernaz, Vice President for Marketing, Nissan Europe commented: "We are absolutely delighted to welcome Bale and Agüero to the Nissan family, as our new ambassadors and Engineers of Excitement. As part of the UEFA Champions League partnership, we wanted to work with ambassadors that demonstrate and share our same principles of innovation and excitement. Why them? Because like Nissan they are challenging convention, are true innovators of the game and every time that step on that pitch they deliver excitement to fans."