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Power, precision handling and advanced technology may stir the passions of some car buyers, but with the number of speed cameras increasing over Europe, a Ford feature that allows drivers to limit their top speed has become an unexpected favourite with customers. Ford's Adjustable Speed Limiter can be set anywhere between twenty to a hundred and ten miles per hour using controls on the steering wheel. The car actively reduces fuel supply to the engine if the maximum speed is breached. In twenty-eleven, Ford sold more than two hundred and twenty thousand cars equipped with this technology, helping drivers avoid unnecessary speeding fines.